Carina Cunha

I help founders maximize their two highest-leverage assets: capital and communication

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I am a strategist, investment banker, investor and entrepreneur with 20+ years of experience across startups, unicorns, FT100 & FT500 companies.

I believe every business problem is a problem of energy allocation.

Strategy determines where you allocate resources. Persuasion determines whether people allocate theirs toward you: time, attention, capital or action.

Across 100+ founders and companies, my work has included launching a tech unicorn across Europe, leading billion-dollar corporate projects, advising on funding rounds, securing investment offers on the UK’s Dragons’ Den as a first-time bootstrapped founder, and generating 2B+ organic PR impressions from a $5K marketing budget. I am also a recurring Guest Titan on the US TV show GFY.

Today, I am building Carta Meridian, my own investment bank, while advising founders across capital, strategy, positioning, GTM and global expansion.

Bring me your challenge. By the end of our call, you will have a roadmap.

United States
Startup & Venture Building

Services

Founder Deep Dive

For challenges that require more than a quick diagnosis. We can go deeper into your fundraising strategy, investor narrative, positioning, GTM, business model, growth strategy, partnerships or international expansion. Send me the context beforehand. We will use the hour to pull the problem apart, identify what is actually driving it and build a clear strategy forward. This is a working session. Bring the problem, the numbers, the deck or the decision.

1 hour$500.00
Founder Strategy Session

Bring me the problem you cannot solve. Fundraising, positioning, GTM, sales, partnerships, global expansion, pricing, business model or a strategic decision you cannot see clearly because you are too close to it. For 30 minutes, you have access to my brain. I will help you identify the real constraint, challenge your assumptions and determine the highest-leverage next move. Come with one problem and leave with clarity on what to do next.

30 min$250.00
Intro Call

A short conversation to see whether we are the right fit for one another. Use this if you are considering working with me on strategy, fundraising, positioning, GTM, partnerships, growth or global expansion. We will use the time to understand what you are working on, whether I can add value, and determine the best next step. If you already have a specific problem you want me to solve, book a Strategy Session instead.

15 min$50.00

Endorsements

Dany M

CEO L7 Prime

“Carina is the kind of talent you rarely come across and when you do, you hold on. She brings a rare combination of creativity, strategy, professionalism, and genuine dedication that you will rarely see anywhere else. Working with her is always an absolute pleasure, and any team lucky enough to have her will feel the difference immediately. My recommendation is unconditional. 100%.”

Service provider

Mona Tiesler

Head of Investments

“Carina Cunha is a highly knowledgeable, thoughtful and engaging expert. She combines deep subject-matter expertise with strong strategic and commercial thinking, translating complex topics into clear, practical insights. Carina is collaborative, reliable and generous with her knowledge. I would highly recommend her to any organisation seeking an insightful and pragmatic expert.”

Colleague