Terry Rice

AI systems for your business, and a straight read on the decisions you keep circling.

5.0(6 Reviews)
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A decade teaching at NYU and General Assembly, and designing programs for Amazon, Google, and Walmart. Entrepreneurs get the same systems as top organizations. Organizations learn to move like entrepreneurs.

Most people adopt AI without asking whether it fits how they actually work. Most people also grind on things that are wrong and quit things that are just hard. Both waste years.

I've spoken at SXSW, Advertising Week, and for teams at Google, EY, and Berkshire Hathaway.

I do this while keeping a strict gym schedule and coaching my kids' sports teams. Not because I have more time. Because I built the systems. That's what I teach.

Ask me about:

  • Whether the thing you're stuck on is hard or wrong, and what to do about it
  • Building AI systems without adding to your workload
  • Finding warm leads in your existing audience without cold outreach
  • Landing brand deals that fit your positioning
United States
Business Strategy & Consulting

Services

Settle the Decision You Keep Circling

You're circling a decision and can't tell if it's hard (push) or wrong (walk). In one call we name what you actually want, run it through my Hard or Wrong test, and catch where you're fooling yourself. You leave with a clear read and one move. Bring me a decision like: - Keep pouring into this business, or let it go? - Hire an expert, or figure it out myself? - Rebrand, or is the brand not the real problem? - Have the hard conversation, or keep the peace?

30 min$100.00
AI Systems for More Revenue

Best for: Speakers, consultants, coaches, and operators who already have a real business and want to use AI to find clients faster, save hours every week, or build systems that run without them. In 30 minutes, we'll cover: ‣ Where AI can save you the most time right now ‣ The bottleneck quietly costing you the most money ‣ Your next 3 moves, in order You'll leave with a written action plan and clarity on what to build first.

30 min$100.00

Reviews

Average rating5.0
Total reviews6All time
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Justin Welsh

Verified

4 weeks ago

Patrick Fletch

Verified

8 weeks ago

Just a conversation to talk through where I am at with some direction for a next steps what I needed. Thanks

Catrina M Craft, CPA

Verified

10 weeks ago

Terry has a brilliant mind in thinking about business strategy and implementing systems to support the goals. His advisory and builds have saved me so much time and money. Terry checks into to make sure I am implementing and has a servant's heart to wants you to win. I will continue to work with Terry. I have already recommended 3 people to Terry.

Nduta M

Verified

10 weeks ago

I went into my session with Terry looking for a more efficient and cost-effective way to build an AI-enabled system. I was dealing with tool overwhelm, too many options, and uncertainty about how to sequence the build without overcomplicating it. Terry helped simplify the approach and gave me a clearer path forward. I left the call with practical next steps I could deploy immediately, a leaner version to start with, and a better sense of how to avoid wasting time or money. One thing I especially appreciated was that his guidance went beyond tools. He also helped me think about how to mine my journal for meaningful stories and package them in a way that creates connection with others. If you’re early-stage, overwhelmed by options, or trying to architect a system without overbuilding, Terry’s insight is absolutely worth it.

Sarah Shortridge

Verified

11 weeks ago

I can’t believe I actually learned how to build an AI tool that does real work, not just write emails for me. Terry is a pro at explaining things that seem complex and making them feel simple and approachable. For some reason, it just clicks when he teaches it. I’m so glad I signed up to work with him, and I’ll definitely be back for more.

Ozioma Egwuonwu

Verified

14 weeks ago

Great session! Terry was helpful in supporting the way I approach bringing my latest transformational programs and services to organizations around the world.